Success factors of virtual companies. A theoretical and empirical study

Gregor Tjaden

2003

"Virtual" is a widely used, flashy term. It implies IT technology, something unreal or simply modern. It evokes the Internet and digital products. The term "virtual company" is also en vogue. Yet what makes these companies stand out and succeed?
Based on an analysis of existing definitions, Gregor Tjaden designs a profile for virtual companies. He derives potential success factors from theoretical models and similar forms of cooperation. An empirical study based on 11 case studies and a questionnaire survey puts his findings to the test. Subsequently he describes successful types of virtual companies and develops recommendations for organization and management.