Consumer goods & retail
Our experts for Consumer Goods and Retail put the spotlight on the consumer, offering our clients market-driven, rule-breaking strategies that work. We focus on the needs of specific industries such as FMCG, textil and retail and offer the full range of relevant issues, from strategy to brand management and efficient consumer response, thus covering the entire consumer goods value chain.
In brief
Consumers are becoming increasingly demanding. They want more quality and value for less money, time, and effort.
This is where the Consumer Goods & Retail Competence Center comes into play. We put the spotlight on the consumer, offering our clients market-driven, rule-breaking strategies that work. Expert teams in FMCG (fast moving consumer goods), textiles, and retail focus on the needs of specific industries. They offer advice on the full range of relevant issues, from strategy and organization right through to brand management and efficient consumer response, thus covering the entire consumer goods value chain.
We provide a truly international perspective, offering our clients knowledge and insights gained from other continents and industries. Our consultants have a wide range of cultural and business backgrounds and hands-on experience in the consumer goods and retail industry. This allows us to develop and implement innovative concepts that result in substantial performance improvements for our clients.
Sample projects
Evaluating strategic options for a German brewery
Our client asked us to develop market scenarios, devise strategic options, and assess their implications. The project was organized in four main steps:
- Describing the company's market position and cost structures (business planning)
- Developing base case market scenarios and forecasting major market changes
- Formulating strategic options for each scenario and evaluating their impact on the business plan
- Deriving strategic recommendations and action plans
As a result of the project work, the client expanded its international activities and achieved a considerable boost in value.
Reorganizing a European sporting goods retailer
The client asked us to introduce structural and process changes to boost profitability and sales. We conducted the following modules:
The roadmap to structural and process change was fully developed and helped improve the client's profitability. The expansion strategy turned out to be less attractive than the client had expected.
