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Conventional generation

Over the coming decades, the power generation industry faces a daunting challenge in meeting global energy needs. By 2030, electricity use will have doubled globally and tripled in developing countries compared to 2010. The need for reliable power generation will never have been greater.

At the same time, following the Fukushima incident and resultant worldwide protests, drastic changes have taken place in the public acceptance of nuclear power generation and government strategies have altered accordingly.

In brief

Conventional power generation is based chiefly on oil, coal and gas. Water and nuclear power generation play only a minor role in worldwide energy production. Technology is already highly sophisticated and potential for further improvement is limited.

The industry faces a number of challenges:

  • Power generation currently relies on ageing machines, power plants and energy grids, creating a threat of power interruption for private and industrial consumers
  • Every year new regulations impact business models and force conventional power generation companies to rethink their strategies
  • The cost of production and the rising price of oil and gas are areas of concern for the industry
  • The image of conventional energy generation has suffered and the green trend in Western societies is forcing companies to rethink their marketing and branding strategies

Our approach

We help our clients adapt to the coming changes and deal with uncertainty. Our clients benefit from our many years of experience in the industry, whether they need to adjust their business model, align their strategy or simply draw up an investment plan for retrofitting existing plants.

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