Next generation IT providers – The European way

2010

In this study we analyze the factors required for success on the European IT market and compare the "corporate DNA" of European and non-European IT providers.

A key finding is that the success experienced by European companies has stemmed above all from a distinctively European way of running a business. The study concludes that, to ensure continued growth, the European IT providers should build on these specifically European core strengths.

But there are also lessons to be learned from non-European competitors, and the study identifies their strengths.