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Telecommunications

Both fixed-line and mobile markets have become more complex than ever before. While problems such as price erosion, new competitors and customer churn still need to be solved, new technologies such as VDSL and LTE, and new services such as IPTV or mobile TV, need to be launched to gain a competitive edge.

In brief

Fixed-line markets: Caught between shrinking margins, churn and the need to stand out

In the fixed-line market, incumbents face increasing churn problems, while smaller players try to find a way to stand out, apart from just offering lower prices. What was state of the art last year is only a commodity this year. And the bandwidth race is picking up speed, while the value added for consumers is less and less. Profits are down.

IPTV is about to take off, but the challenge here is to convince not just early adopters, but also the general population. Moreover, the question as to how telco providers can successfully participate in Web 2.0 beyond providing merely the data highway, becomes more relevant in times of declining margins and low differentiation.

Other considerations, such as ensuring continued demand for existing products while guaranteeing investment returns for suppliers of new products, are still major issues.

Mobile telecommunications: New players, shrinking prices and the challenge to boost new technologies

Mobile providers have experienced significant price declines in recent years and business models have changed. MVNOs have become both competitors and powerful wholesale customers at the same time. Mobile TV still has to prove itself, and operators fear that this might be another flop like UMTS. And although UMTS is slowly gaining importance, it still lacks the mobile data killer application. Mobile broadband is seen as one of the biggest threats to fixed-line services. Is this really true? How can mobile operators efficiently tap into the large broadband market? How can operators find the right balance between low-cost/no-frills offerings and high quality services?

Our projects demonstrate that we help clients solve their problems by focusing on key issues and applying proven know-how, approaches and tools. Our consultants deliver tangible results that create value. These range from preventing customer churn in the fixed-line and mobile business to establishing operational excellence; from IPTV launches to supporting recent major acquisitions; from strategy to restructuring. Our specialists know your business, no matter if you are an incumbent or a new market player, an MNO or an MVNO, a buyer or seller. We always deliver bottom-line results.

Sample projects

  • For a leading European telecommunications company, we developed and implemented a highly effective churn prevention system, allowing to significantly reduce cancellations
  • In China, we devised the marketing and sales strategy for a leading mobile operator
  • In Eastern-Europe, we successfully supported geographical expansion for several telecommunication companies
  • For a major pan-European telecommunications company we revised its online and mobile content offerings
  • In Eastern-Europe, we developed business cases for four strategic alternatives combined with four market scenarios for an incumbent telecommunication company
  • In Western-Europe, we facilitated the MVNO-launch of a cable operator
  • Worldwide, we executed various corporate restructuring projects – from personnel to reducing the complexity concerning product portfolio, systems, platforms, organization and processes for leading telecommunications companies

Our experts

Austria

Roland Falb

Managing Partner

Vienna, Austria
Phone: +43 1 53602-201
E-mail: e-mail

 
Vladimir Preveden

Partner

Vienna, Austria
Phone: +43 1 53602-116
E-mail: e-mail

 

Bahrain

Sassan Hatam

Principal

Manama, Bahrain
Phone: +973 17 567-950
E-mail: e-mail

 
Kushal Shah

Partner

Manama, Bahrain
Phone: +973 17 567-950
E-mail: e-mail

 

Belgium

François Castelein

Principal

Brussels, Belgium
Phone: +32 2 66103-74
E-mail: e-mail

 

Canada

Serge Lhoste

Partner

Montréal, Canada
Phone: +1 514 875 2000
E-mail: e-mail

 

France

Anne Bioulac

Partner

Paris, France
Phone: +33 1 53670-321
E-mail: e-mail

 
Jérôme Colin

Principal

Paris, France
Phone: +33 1 53670-362
E-mail: e-mail

 
Jean-Charles Ferreri

Partner

Paris, France
Phone: +33 1 53670-477
E-mail: e-mail

 
Alexeï Kharlamov

Principal

Paris, France
Phone: +33 1 53670-924
E-mail: e-mail

 
Bastien Puech

Principal

Paris, France
Phone: +33 1 70 39 42 93
E-mail: e-mail

 
Nicolas Teisseyre

Partner

Paris, France
Phone: +33 1 53670-973
E-mail: e-mail

 

Germany

Alexander Mogg

Partner

Munich, Germany
Phone: +49 89 9230-8310
E-mail: e-mail

 

Partner

Munich, Germany
Phone: +49 89 9230-8790
E-mail: e-mail

 
Thomas Kwasniok

Partner

Düsseldorf, Germany
Phone: +49 211 4389-2104
E-mail: e-mail

 
Philipp Leutiger

Partner

Munich, Germany
Phone: +49 89 9230-8904
E-mail: e-mail

 
Klaus-Peter Müller

Partner

Düsseldorf, Germany
Phone: +49 211 4389-2120
E-mail: e-mail

 
Thomas Rinn

Partner

Stuttgart, Germany
Phone: +49 711 3275-7349
E-mail: e-mail

 
Carsten Rossbach

Partner

Frankfurt, Germany
Phone: +49 69 29924-6318
E-mail: e-mail

 

Greater China

Tao Chen

Principal

Beijing, Greater China
Phone: +86 10 84400088-680
E-mail: e-mail

 

Italy

Partner

Milan, Italy
Phone: +39 02 29501-302
E-mail: e-mail

 
Roberto Crapelli

Partner and Managing Director

Milan, Italy
Phone: +39 02 29501-257
E-mail: e-mail

 
Edoardo Demarchi

Partner

Milan, Italy
Phone: +39 02 29501-218
E-mail: e-mail

 

Japan

Yasutoshi Kikuchi

Partner

Tokyo, Japan
Phone: +81 3 35876-660
E-mail: e-mail

 

Korea

Hyeoksoo Lee

Director

Seoul, Korea
Phone: +82 2 2010 8925
E-mail: e-mail

 
Sukgeun Lee

Managing Partner

Seoul, Korea
Phone: +82 2 2010 8924
E-mail: e-mail

 

Netherlands

Mark de Jonge

Partner

Amsterdam, Netherlands
Phone: +31 20 7960-600
E-mail: e-mail

 
Arnoud van der Slot

Partner and Member of the Supervisory Board

Amsterdam, Netherlands
Phone: +31 20 7960-600
E-mail: e-mail

 

Romania

Szabolcs Nemes

Principal

Bucharest, Romania
Phone: +40 21 30605-11
E-mail: e-mail

 
Codrut Pascu

Partner

Bucharest, Romania
Phone: +40 21 30605-00
E-mail: e-mail

 

Southeast Asia

Damien Dujacquier

Partner

Singapore, Southeast Asia
Phone: +65 6597 4548
E-mail: e-mail

 
Nitin Mahajan

Principal

Singapore, Southeast Asia
Phone: +65 6597 4530
E-mail: e-mail

 

Switzerland

Carsten Henkel

Co-Chairman and Senior Partner

Zurich, Switzerland
Phone: +41 43 336-8610
E-mail: e-mail

 
Sven Siepen

Partner

Zurich, Switzerland
Phone: +41 43 336-8670
E-mail: e-mail

 

United Arab Emirates

Sassan Hatam

Principal

Dubai, United Arab Emirates
Phone: +971 44 46 4080
E-mail: e-mail

 
Kushal Shah

Partner

Dubai, United Arab Emirates
Phone: +971 44 46 4080
E-mail: e-mail

 

United Kingdom

James Nicholson

Principal

London, United Kingdom
Phone: +44 20 3075 - 1122
E-mail: e-mail

 

Further reading

Connected Mobility 2025

think: act STUDY, 2013

Personal mobility is key to the success and prosperity of every country's economy. But the growing population in the world's largest conurbations and the increasing amount of traffic are leading to paralysis. …  >>

 
think: act CONTENT "Delivery Model 2.0"

think: act CONTENT, 2012

Telcos are under intense pressure. Merely to react to new competitors, to growing complexity, and to increasingly exacting customer requirements is not to answer the fundamental question, which is where and how they aim to earn money in the future …  >>

 
Telco 2020 – How Telcos transform for the "Smartphone Society"

Study, 2012

A battle of giants is brewing in the world of telecommunications. Traditional telcos, with their five billion customers worldwide, are getting ready to take on new Internet-focused rivals …  >>

 
think: act CONTENT "Opportunities for mobile telephone operators in rural areas"

think: act CONTENT, 2012

Customers in the countryside are different. They need unique offerings. Wireless network operators have to rethink their approach. Suitable strategies are already available …  >>