Automotive inSIGHTS 1/2009
March 2009
The automotive industry is facing exceptionally difficult and volatile business conditions, making it harder to plan for the months ahead.
With fast changes in economic and industry conditions, the danger of generating misleading targets grows. In this new issue of Automotive inSIGHTS we provide our ideas how to improve forecasting and how to apply the scenario technique to prepare for the future.
These are tough times - OEMs, suppliers, importers and retailers alike face enormous pressure. But the automotive industry has always been forced to adjust to significant changes in overall market conditions.
We are confident that now the basis for a structurally stronger industry is built. In numerous projects, we support the key players in reshaping the key industry in almost all industrialized economies.

