think:act wins gold – again
For the third time in a row, Roland Berger's executive magazine think:act has won the Mercury Award in gold
The Mercury Award, presented by the International Academy of Communications Arts and Sciences in New York, is the second major honor "think:act" has carried home within one year: last summer, the executive magazine was invited into the "Best of Corporate Publishing" hall of fame. Like the BCP Award, the Mercury Award is an international competition honoring outstanding achievement in professional communication. This year, almost 1,000 virtual, film and print publications from 20 countries participated in the contest.
Some of the elements considered in the judging process were:
The Mercury Award, presented by the International Academy of Communications Arts and Sciences in New York, is the second major honor "think:act" has carried home within one year: last summer, the executive magazine was invited into the "Best of Corporate Publishing" hall of fame. Like the BCP Award, the Mercury Award is an international competition honoring outstanding achievement in professional communication. This year, almost 1,000 virtual, film and print publications from 20 countries participated in the contest.
Some of the elements considered in the judging process were:
- How well the material is communicated to the designated audience,
- Use of imaginative and original solutions,
- Use of material to illustrate and clarify the information and
- Overall expression of the message.
Language
English | German
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