Weathering the steel crisis
After a brief period of optimism in 2013 and 2014, growth in the world steel market has come to a halt: In 2014 demand for steel in China fell 3.3% with further decline confirmed for 2015 and expected until 2020. In other regions the demand is stagnant or only growing slowly. Resulting from this the world steel industry is once again facing a serious overproduction crisis, which has led to a spectacular fall in prices and to stiffer competition.
These are the main findings of the new Roland Berger study "Weathering the Steel Crisis", which examines the steel market, as well as responses by steel producers and distributors to this crisis.