Gerson Charchat has more than 10 years of senior strategy consulting experience, mainly in the consumer goods and retail industry in Brazil and Latin America. Prior to consulting, he worked in leadership sales and marketing positions in leading consumer goods companies.
He was responsible for many initiatives related to go-to-market, sales, marketing, analytics and digital - bringing innovation and growth to the clients. Recently, he accepted a challenge to lead a consumer goods and retail practice in Colombia, creating a strong and promising revenue stream.
He holds a Master's Degree in Business Administration from Coppead - Universidade Federal do Rio de Janeiro, as well as a Bachelor of Economics from Pontificia Universidade Catolica do Rio Grande do Sul and a Bachelor of Law from Universidade Federal do Rio Grande do Sul.