How to do business in Iran – successfully
Iran is the last large national economy to open its doors to world markets. The new opportunities that this presents will clearly benefit Iran's population, currently numbering 78 million, as well as many foreign companies. Experts from Roland Berger and the respected law firm CMS Hasche Sigle have produced a joint study examining Iran's potential, how the local market functions and how foreign companies can successfully manage the challenge of doing business in Iran.
Currently Iran's Gross Domestic Product (GDP) is only USD 415 bn. Germany, which has a similar population size, has a GDP more than nine times higher. So there is a lot of ground to be made up. Iran is ideally suited to playing catch-up, however. Not only does it have an immense supply of natural resources – including the largest gas and the third largest oil reserves on the planet –, it also benefits from a relatively young, well-educated population.
"With such a good framework in place, Iran offers considerable potential for companies operating internationally" according to Roland Berger partner and study co-author Philipp Grosse Kleimann, "We see the Iranian economy growing year on year between 4 and 5 per cent until 2020".