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Can European start-ups crack the code?


In the wake of digitization, European start-ups have become far more visible of late. This is due in part to the 86% increase in finance that they have achieved over the first six months of 2015 compared to the same period in 2014. Equally, it may be a result of the spectacular exits they have achieved or perhaps it is because the new heroes of the digital economy are also the new icons of the business world. Entrepreneurship is busy redefining itself in "old" Europe. Today, the practice of founding companies, achieving fast growth and selling up after a few years has become an accepted model. Moreover, the foundations of today's generation of start-ups have been built on much firmer ground than in the 2000s. Digital has itself become ubiquitous and is rightly described as an enabling technology as Roland Berger CEO and study co-author, Charles-Edouard Bouée, argues: "The power of the software is no longer what sets innovations apart. Putting together intelligence and data is what makes winners because it drives transactions and efficiency."

This is reason enough for Roland Berger to put this lively ecosystem under the microscope, analyze where start-ups currently are and predict where they are going. The results are astounding: In terms of appeal to entrepreneurs, finance, talent and the business environment, start-ups are surprisingly mature. In this context, Roland Berger's study, "Can European start-ups crack the code? How to realize the old continent's digital vision", epitomizes the mindset of the start-up world.


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