The Butterfly Principle

The Butterfly Principle

July 21, 2020

3:00-4:00 pm CEST

How can we counteract the effects of a crisis in such a way that when it ends, we enter a better, more conscious, and more efficient world than before?

Can we use the thawing of structures to finally implement radical solutions? Can we finally accelerate transformation processes that we have not yet tackled with sufficient determination - especially digitization, sustainability, agility, ecosystem-based business models?

Can we organize the transition to the new normal in such a way that the welfare losses of the recession caused by the pandemic are quickly overcompensated?

The Butterfly Principle

July 21, 2020 | 3:00-4:00 pm CEST

So, what is to be done against the background of the new normal and the urgent need for action?

Roland Berger has developed a four-step framework to successfully take full advantage of these unique opportunities and initiate a smart and determined transition. We call the metamorphosis of business "The Butterfly Principle".

To learn more about this principle, please read our recent article.

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Further readings
Portrait of Sven Marlinghaus
Senior Advisor
Dusseldorf Office, Central Europe
Portrait of Oliver Knapp
Senior Partner
Stuttgart Office, Central Europe
+49 711 3275-7213
Portrait of Jörg Esser
Dusseldorf Office, Central Europe
+49 211 4389-2123