Why economic pressure, shifting trust and AI adoption are reshaping consumer behavior - and what brands must do to stay relevant.
As the US and China become less reliable partners, Europe must rethink its trade strategy to secure lasting prosperity.
Our experts explore why the start of production (SOP) marks the beginning of the most challenging phase, and what separates projects that ramp up successfully from those that spend years catching up. The episode covers battery manufacturing complexity, infrastructure, supplier collaboration, and planning. Gain practical tips to manage ramp-up risks, learn about global competition, Asian leadership, and what Europe and the US need for large-scale battery production.
Our webinar to explore how outsourcing electronics manufacturing can help companies reduce costs, increase operational flexibility and strengthen procurement capabilities. The session will provide practical insights into strategic EMS outsourcing approaches and real-world efficiency gains. The webinar features Dr.-Ing. Bernhard Langefeld, Alexander Fey and Carina Lainer, alongside expert perspectives from Dr. Bernd Welzel and Hassan El-Bouloumi. For further information, please visit the event website .
Connection Day 2026 brings together industry leaders and technology experts to explore the latest developments in industrial AI and robotics. At the event in munich, our colleague Patrick Ruthardt, Principal at Roland Berger, will open the program as keynote speaker with his talk “Physical AI Requires Software-Defined Manufacturing.” He will share insights on one of the most relevant technology trends, highlighting how software-defined approaches are shaping the future of manufacturing and enabling the next wave of industrial innovation. For further information, please visit the event website .
, Central Europe
Beate Rosenthal, Martin Twesten, Nicolas Wüthrich, Tobias Liebl
Article, June 11, 2026
